Puslapis 11

The Role of Advertising in Media

StandartinėParašytas: 2017-12-15 06:44:33

In the 21st century, media such as television, print and radio attract the public by imparting knowledge and awareness of products and services companies. Although costly, such avenues are the preferred mode of advertising. For instance, in 2010 General Motors, spent $4.2 billion on advertising, followed by Ford, which spent $3.9 billion. Companies rely on media to market their products and increase sales, as the media plays a significant role in advertising.

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